Colorful bags of Starbucks holiday coffees have arrived in stores.
The original Christmas Blend, introduced in 1984, has been a holiday tradition at Starbucks even longer than the Peppermint Mocha or red holiday cups, beloved for its special blend of Latin American and rare aged Sumatran beans. Over the years, the holiday coffee family has grown to include new varieties like Starbucks Holiday Blend and Christmas Blend Espresso Roast, with fresh twists on the classic recipe. Their packaging helps tell the story of more than three decades of coffee passion and craft – if you know where to look.
The artwork for the 2020 Starbucks holiday coffee bag draws from this long and vibrant tradition. Each one distinctive, with traditional reds, greens and gold with highlights of sugar plum and candy pink. They also tie into this year’s holiday cup design, with iconography pulled from the ribbon cup – like the Siren’s crown, tail and scales.