From this year’s autumn the Government offers free HPV vaccine to the 12 and 13-year-old girls in Hungary. As the virus just came into the centre of attention, MSD Pharma Hungary Ltd. decided to launch a website that provides the most important information about the HPV itself, its prevention and clarifies the frequent myths. FLOW PR designed the whole website (including the texts, the graphics and the built-in tools, etc.) in cooperation with MSD. HPVdoktor also contains useful applications: with the help of the Ask a Doctor the visitors can ask a gynecologyst (also about questions they have always been embarrased to talk about with their doctor in person) and there is also an application to help them to find an obstetrician or a gynecologist in their area.